Taiwanese businessman and head of Studio Solutions Group Lin is partnering with veteran producer Field and comic book icon and POW! Entertainment head Lee on NHL enterprise and Lin also announced he is teaming up with Field and others on Trauma Records 2.
The Guardian Project is a multi-media initiative with the NHL that will introduce new characters in a wide-ranging portfolio encompassing video games, licensing, merchandising, digital platforms, publishing, animation and live events.
“Johnny Lin joining The Guardian Project completes our team and gives us international validation as we move toward extending Stan Lee’s international brand with an exciting group of new superheroes marketed in conjunction with a major sports league, the NHL, across multiple platforms,” said Field. “Johnny instantly understood what we are trying accomplish and will be invaluable in moving each of our verticals forward.”
“I’ve had many exciting challenges in my career, but one of the most rewarding was the task of creating 30 new superheroes, each representing a different NHL hockey team,” said Lee. “Now, having created all of the colourful superheroes, we at POW! are eagerly anticipating the next step in the development of the seemingly countless franchise opportunities – and, to make it more exciting than ever, we now have our new partner Johnny Lin on our team.”
Lin and Field are uniting with Rob Kahane, Aldo LaPietra and music industry mogul Thomas E van Dell on the music label Trauma 2 Records.
Studio Solutions Group’s theatrical distribution slate includes or has included The Hunger Games, The Expendables 2, Dredd, Midnight In Paris, The Iron Lady and The King’s Speech. Lin’s personal producing credits include Hesher and he served as executive producer on Bernie. In 2011 he closed a deal for home video and digital rights to 281 titles from the Miramax library.
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