The company has teamed up with Istituto Luce-Cinecittà and the Italian Trade Commission Cinema on Made In Italy.

The scheme will provide marketing and distribution support for Italian cinema in the US and kicked off with Paolo Sorrentino’s Italian Oscar nominee The Great Beauty (pictured).

Others include Gianni Amelio’s L’Intrepido, Marco Bellocchio’s Dormant Beauty, Bernardo Bertolucci’s Me And You and Valeria Golino’s Honey.

“Italian cinema has always captured the imagination of American audiences since the heyday of Fellini, Pasolini, Visconti, De Sica and Rossellini,” said Emerging Pictures managing partner Ira Deutchman.

“Our goal is to create a marketing and distribution initiative that will allow new Italian films to regularly enter the marketplace with a presence and to help create an ongoing new audience. We’re thrilled to be working with Istituto Luce-Cinecittà and the Italian Trade Commission to create this truly groundbreaking programme.”

  • GoDigital has acquired US rights from Boss Films to Pretty Old (pictured). The distributor plans a March 18 simultaneous release in theatres and on VOD for Walter Matteson’s senior citizen pageant documentary. Group Effort Films, Boss Films Productions and Sarah Jessica Parker’s Pretty Matches Productions produced the film about contestants in Massachusetts’ annual Ms Senior Sweetheart Pageant.

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