eOne adds distribution partners Svensk in Scandinavia and Next in South Africa

“The addition of these two markets aligns with our ongoing expansion strategy that we began rolling out earlier this year,” said Patrice Theroux, President, Filmed Entertainment at eOne. “Scandinavia broadens our existing footprint in Europe while South Africa extends the eOne brand to another country where English content is widely distributed and consumed.”

In Scandinavia, the distribution partner will be AB Svensk Filmindustri and in South Africa, it will be Next Entertainment.

eOne has already been acquiring content for both territories. For instance, it has taken Scandinavian rights for Teddy Chan’s Bodyguards and Assassins as well as Motorhead documentary Lemmy. Other Scandi releases in September include Damage, Death Warrior, The Big I Am, and Wrong Side.

For South Africa, titles will include The Big I Am, Wrong Side, Universal Soldier: Regeneration, Dolan’s Cadillac and Give Em Hell Malone.

“Our expanded presence is allowing us to acquire rights on a broader scale and distribute content across several formats, including DVD, TV and digital, in multiple territories,” added Theroux. “Similar to the recent additions of France, Australia and New Zealand, eOne International Television will oversee sales to international digital outlets and local television networks while eOne-branded DVD titles will be released through local distributors. This model allows us to establish our brand in multiple territories without the significant costs associated with an acquisition.”