London based digital cinema company Arts Alliance Media has appointed Eric Stevens as its new commercial director.

Formerly Managing Director of UK sales, production and distribution company Independent, Stevens has also held positions at Ingenious Media and United International Pictures.

Stevens will report to AAM chief executive officer Howard Kiedaisch, and will be tasked with leading AAM’s sales and marketing efforts as the company continues to grow its digital cinema, software, content services and distribution businesses worldwide.

Howard Kiedaisch of AAM said: “With all the opportunity before us at AAM, we felt the time was right to bring Eric on board to help drive our global expansion. Eric comes with extensive experience across all commercial and creative aspects of the industry, which gives him a very well rounded perspective and is going to be invaluable in building AAM’s worldwide business.”

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