Film4 has extended its headline sponsor deal with the UK's FrightFest for the third year running.

The 2009 event will be the 10th anniversary of the genre festival. The partnership will expand further with Film4 for more on-air and off-air initiatives.

Meanwhile, the 2008 FrightFest will be held at London's Odeon West End from Aug 21-25, opening with Eden Lake's world premiere. Film4 plans a season of films, a supported website and links with Channel 4's new initiative Generation Next.

Katie Hayes , marketing manager drama, acquisitions and Film4, says: 'Film4 is delighted to continue its sponsorship of Frightfest. We remain committed to the genre through our strand Saturday Night Shocks and through this festival. Film4 Frightfest is also the perfect place to discover and show new talent both in front of and behind the camera'.

Alan Jones, joint director of FrightFest, added: ''FrightFest is committed to showcasing new talent and trends, giving our audiences the full range of exciting discovery within the genre they love. We showcase the names to watch well before they appear on anyone else's radar. Film4's forward-looking thinking in cinematic and production areas mean we are the perfect fit'.

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