Hong Kong-based Celestial Pictures has sealed an exclusive pay-TV deal with Viasat to broadcast Shaw Brothers movies in 15 territories across Russia, the CIS and the Baltic states.
Classic titles such as Come Drink With Me, The 36th Chamber of Shaolin and Blood Brothers will be available on Viasat's TV1000 Action East Channel. The deal is a continuation of an existing partnership between Celestial and Viasat's TV3 Slovenia which broadcasts Shaw Brothers titles in central Europe.
'The distribution in Eurasia is a landmark deal for Celestial's Shaw Brothers martial arts movies,' said Terry Mak, Celestial's executive vice president, distribution and TV networks. 'Kung fu has always been a popular genre amongst global audiences, and we are delighted to premiere these masterpieces in Russia, the CIS, and the Baltic States.'
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