Day one sales of Mamma Mia! - The Movie have beaten Titanic's record, to become the fastest selling DVD of all time in the UK.
Sales reached 1.669 million units, following its launch on November 24.
The previous record for day one DVD sales was held for 10 years by James Cameron's Titanic. It sold 1.1 million units on its first day of release in 1998 in the UK.
Mamma Mia! - The Movie also holds the record for the highest-grossing British movie of all time in the UK. It took £66,995, 244 at the UK box office. The film is a UK-US collaboration.
Eddie Cunningham, President of Universal Pictures International Entertainment said: 'Mamma Mia! - The Movie has proved to be a global phenomenon. It has truly connected with audiences around the world, both on the big screen and now on DVD. Following the UK success, we are very excited about our forthcoming DVD launches around the world'.
Mamma Mia! - The Movie was directed by Phyllida Lloyd and produced by Judy Craymer and Gary Goetzman. Executive producers are Tom Hanks, Rita Wilson, Benny Andersson, Bjorn Ulvaeus and Mark Huffman. The screenplay was written by Catherine Johnson.
The musical stars Meryl Streep, Pierce Brosnan, Amanda Seyfried, Colin Firth, Christine Baranski, Julie Walters, Stellan Skarsgard and Dominic Cooper.
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