Digital cinema company Arts Alliance Media (AAM) is to partner with Belgium’s dcinex to bring AAM’s Virtual Print Fee (VPF) deals and software to exhibitors across Europe.
In addition to partnering to represent VPF financing deals, the multi-territory agreement, with an initial focus on Italy and Germany, will also see dcinex become part of AAM’s software reseller programme and offer digital cinema software to exhibitors.
The first software deal under the new partnership is German exhibitor UFA Cinemas, which installed AAM’s TMS (Theatre Management System) software, Screenwriter, for their 41 screens.
AAM already supplies more than 15,000 screens across the world with the Screenwriter TMS, and has 4,000 screens signed up under VPF programme.
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