Imax Corporation and Russian exhibitor Mori Cinema have signed a deal to instal five Imax theatres across the country.
Four of the sites will be installed in new construction projects in the cities of Irkutsk, Murmansk, Archangelsk and Moscow, with one retrofitted theatre to be installed in Togliatti.
The agreement brings to six theatres Mori’s total Imax commitment.
“As a new exhibitor in the cinema space and the Imax business, Mori Cinema has forged its path to becoming a leading Russian exhibitor,” said president of IMAX EMEA Andrew Cripps.
“Russia has become one of Imax’s fastest-growing markets globally and our continued growth can be attributed to working with partners such as Mori Cinema, which has experienced rapid growth since the opening of its first theatre in 2007 and remains committed to bringing best-in-class cinema to Russian audiences.”
Moscow-based Mori chain was founded in 2007 and opened its first multiplex in St Petersburg. It currently operates 48 screens across seven sites and expects to open six additional cinemas in 2014 to elevate the screen count to 96.
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