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So much is spent each year by studios from September- January with adverts, screenings and DVD screeners and more as they try to get the 6,500+ BAFTA members and 6,000+ Academy members to choose their film out of the hundreds of other films released to be one of the five chosen. It becomes a massive lottery as how can one person decide one film deserves to be nominated over another. There will always been many deserving films that will be snubbed and miss out on award nominations and then films that will be nominated that don't deserve to receive a nomination. But it is all relative to the individual who is voting. Saying that most times BAFTA nominations are often much more predictable than other awards like the Golden Globes or Oscars but this year could be one were there cold possibly be some massive differences as films like American Sniper and Selma are likely to be stronger with Oscar nominations than BAFTAs (Selma failed to get anything).

There are so many articles written from journalists and so called experts who try to predict the years nominees but there are so many films released and so many that are loved by critics and audiences but not by either BAFTA or Oscar so do both these ceremonies really matter much to studios who make the films especially in recent years most of the winners of the major awards haven't been from the studios. Does Hollywood panda to BAFTA and American Academy too much as they believe they are more important than they really are.

Winning an Oscar or a BAFTA is more about future workings rather than the films the won for as most of the time the film has finished its theatrical run and often on DVD so it might sell a few more copies but it is more that the winner will climb up the picking order get a better chance of the better film projects.

As soon as BAFTA nominations were announced on Friday and after the Oscars are announced next week many will look through the list of films and point out all the films that were missing or didn't get the nominations expected. But whatever way you do it you will always have many more disappointed people than happy with only 5 places on the table out of the 30+ films that writers talk about being contenders to be nominated.

But the real question is should we really care so much about the opinions of 6,000+ people most of whom probably never actual go to the cinema unless its a screening room or private screening or watch these films in the comfort of their own homes with screeners. The people who are more important are the millions of other film fans who pay to watch these films in cinemas across the world. These are the people who watch films day in day out and their opinions are much more than the selective few of Academy members. As without them there would be no industry for the lovies at BAFTA and American Academy.