Senator Entertainment has taken a 25.1% stake in the Berlin-based rights trading company A Company Consulting & Licensing as part of a strategy to expand its own position in the international licensing business and invest in the burgeoning Central and East European market.
Over the past five years, A Company has acquired over 200 films through its subsidiary EEAP Eastern European Acquisition Pool and exploited them in Central and Eastern Europe itself or through partners such as Kino Swiat in Poland. A Company has a 50.1% stake in Lithuania's UAB Tele Porgram Service and 100% interest in O.O.O. Gla Media Film International in Moscow.
Commenting on the deal which is planned as Senator's first step towards taking a majority shareholding in A Company in the medium term, Senator's CEO Helge Sasse said that the rights trader 'pursues a buying policy which comes very close to our own acquisition strategy. The involvement in A Company is part of our international strategy and extends our activity on a European level.'
A Company's board member Alexander Duelmen, who on Monday celebrated his company's fifth anniversary in business, added that A Company 'will expand in the coming months through targeted investments in order to participate on a long-term and sustainable way in the over-proportional growth in Central and Eastern Europe.'
'Over and above this, there are promising synergies between Senator and A Company which will have a positive effects on the results of both companies.'
Over the past five years, A Company has acquired over 200 films through its subsidiary EEAP Eastern European Acquisition Pool and exploited them in Central and Eastern Europe itself or through partners such as Kino Swiat in Poland. A Company has a 50.1% stake in Lithuania's UAB Tele Porgram Service and 100% interest in O.O.O. Gla Media Film International in Moscow.
Commenting on the deal which is planned as Senator's first step towards taking a majority shareholding in A Company in the medium term, Senator's CEO Helge Sasse said that the rights trader 'pursues a buying policy which comes very close to our own acquisition strategy. The involvement in A Company is part of our international strategy and extends our activity on a European level.'
A Company's board member Alexander Duelmen, who on Monday celebrated his company's fifth anniversary in business, added that A Company 'will expand in the coming months through targeted investments in order to participate on a long-term and sustainable way in the over-proportional growth in Central and Eastern Europe.'
'Over and above this, there are promising synergies between Senator and A Company which will have a positive effects on the results of both companies.'
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