The acquisition of the film discovery app includes the reviews website Rotten Tomatoes.
Flixster will continue to operate independently and it is understood will expand to enable digital content ownership and delivery across any connected digital device.
Warner Bros Home Entertainment Group will Flixster and its technical expertise to launch Digital Everywhere, an app that enables users to organize their digital libraries from anywhere on any device.
“Driving the growth of digital ownership is a central, strategic focus for Warner Bros,” president of Warner Bros Home Entertainment Group and Office Of The President Kevin Tsujihara said. “The acquisition of Flixster will allow us to advance that strategy and promote initiatives that will help grow digital ownership.”
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